Search Engine Marketing Services


Integrated search marketing services to drive business growth

search-engine-marketing-services Search Engine Marketing Services

What is search engine marketing?

Online marketing has evolved. Gone are the days of clear demarcation between organic and paid marketing. Today, with the growth of social media, local search, mobile apps and mobile search, there is a growing dependency between the various elements of online marketing. Modern search engine marketing is an integration of search engine optimization (SEO), local optimization, app store optimization, organic and paid social media marketing, pay-per-click (PPC) advertising and display advertising. For achieving business success, your online marketing strategy needs to integrate the various elements of search engine marketing to maximize business impact.

Elements of our integrated SEM services

Search Engine Optimization (SEO)

A well-designed website is the first step in generating traffic and online business. Our SEO services ensure that your website is well optimized around carefully selected keywords to attract relevant organic searchers and potential customers from the major search engines. Once visitors enter your site, our content marketing services ensure informative and engaging content that not only keep visitors on your site but also convert them.

Pay-Per-Click Advertising (PPC)

While it is only a component of integrated internet marketing, PPC is also often used to mean the same as SEM. Our PPC services are an effective way to maximize the ROI from your digital marketing campaigns. It is one of the fastest ways to attract unique and targeted visitors from Google, Yahoo, and other popular search engines to your website. While it can be expensive in the beginning, it can be the most cost-effective source of leads over time.

Local Optimization (Local SEO)

For local businesses, maximizing visibility when local searchers look for your products or services is crucial. Local SEO is a systematic process of maximizing local visibility for your business in local map search for the right keyword phrases to maximize local traffic to your site. It includes local directory submission, creation of local pages, ensuring NAP (name, address, phone number) consistency, link building and more.

App Store Optimization (ASO)

Today, more people access the internet and shop on mobile devices than on computers. It is only natural then that more and more businesses are investing in developing and promoting their mobile apps. App store optimization has emerged as a specialization, especially for e-commerce businesses. Our ASO services help you maximize the visibility of your mobile app on Google, Apple and other app stores for the right keywords.

Social Media Marketing (SMM)

Most social platforms require you to advertise to maximize the visibility of your brand. For most businesses, social media marketing has become critical to business success because their target audience spends more time on social networks than on search engines. Our paid SEM services help you maximize traffic, leads and revenue from social networks.

Organic Social

Social signals are increasingly becoming organic search ranking factors. To improve your search engine rankings, it is essential to engage with your audiences on social media. Our organic social services promote your business on the social channels that matter the most to improve social traffic and engagement with your content and business.

Display Advertising

From creating display ads to placing them on the right advertising networks, display advertising improves your brand visibility and traffic from the most relevant websites visited by your target audience. Maximize visibility by complementing your PPC efforts through display advertising on the networks of most search engines like Google, Bing, and Yahoo!

A range services to complement our SEM services

As a full-service web design and search engine marketing company, Flying Cow design recognizes that there are more avenues for maximizing the online presence of your business beyond just search engines. We also offer email marketing services to maximize traffic and leads from your email campaigns, conversion rate optimization (CRO) services to optimize click-through rates and leads from your digital marketing efforts, analytics and other related services.

We use proven techniques and work with our clients to ensure their traffic, leads and conversions are improving. We help you drive traffic and turn that traffic into customers.

Call Flying Cow Design today to see how Search Marketing can improve your business profits.

fb50c5bf790872a8ecad33a6bd15d358?s=100&d=mm&r=g Search Engine Marketing Services

CEO, Flying Cow Design
Attended University of Auckland
Lives in San Francisco Bay Area

October 14th, 2016


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